Levi’s Controversial Jeans Issue

Filed in Arts & Entertainment, Fashion by on February 23, 2012 0 Comments

An advertisement from popular jeans brand Levi’s Strauss that says “Hotness Comes In All Shapes and Sizes” as shown in the attached photo has glint controversy. But underneath that message of empowerment, are three models with very similar, slender body types.

Levi’s Strauss

Image Credit: coolbuster.net

As you can see there is hardly any difference in their body sizes except for the sizes of their ‘behind’.

Some  says Levi’s’ ad agency may have not done it on purpose. The way we see it is that it really depends on who’s reading the ad. Some called it an insult to all women size six and up.



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